adidas X Terribly Real — 7 Emirates
This artwork is a tribute to the soul of the UAE — a country built on unity, heritage, ambition, and unmistakable cultural quirks that make it feel like home.
The back graphic of the 7 Emirates Tee is designed as a vertical cultural journey — a visual map that travels from the capital to the coastlines, capturing the identity of every emirate in a minimal, modern, and hyper-local style.
Each emirate is represented through a bold horizontal stripe paired with an icon that symbolizes its spirit:
Abu Dhabi (AUH)
A soaring falcon sits above the AUH bar — a tribute to heritage, strength, and the national bird that represents pride across the UAE.
Dubai (DXB)
The Burj Khalifa rises tall below, standing for ambition, energy, and the global heartbeat of the city. A clean, architectural line style reflects Dubai’s futuristic identity.
Sharjah (SHJ)
The SHJ bar features a traditional fort icon — a nod to Sharjah’s deep cultural history, museums, and the emirate’s role as the cultural capital of the UAE.
Ras Al Khaimah (RAK)
Sharp mountain peaks represent the dramatic Hajar mountains, capturing the adventure, nature, and rugged landscapes RAK is known for.
Fujairah (FJR)
The FJR bar transitions into a wave — symbolizing its serene coastline, diving spots, and the untouched beauty of the east coast.
Ajman (AJM)
A dhow illustration celebrates Ajman’s fishing heritage and the timeless maritime culture that still shapes its identity today.
Umm Al Quwain (UAQ)
A sea turtle sits at the base — honoring UAQ’s mangroves, marine life, and the emirate’s role in preserving the UAE’s natural ecosystems.
Every icon is hand-illustrated in Terribly Real’s signature raw-line style, placed over textured stripes inspired by earthy desert tones and deep coastal blues — representing the landscapes that connect the seven emirates together.
Paired with the +971 on the front, this design becomes a complete story:
a tribute to the UAE’s unity, identity, and the everyday culture that makes this country feel like home.